Link Roundup 11-18-10
In a battle of Top 10 lists, who really wins? The marketers, that’s who!
Category: Century Interactive
It’s Here: Google AdWords Call Tracking
Question: What do you get when you combine the reach and effectiveness of Google AdWords with phone call tracking? Answer: A powerful tool capable of changing the way marketers think about search. Oh, and a specific, credible threat to existing call tracking vendors. The big announcement The news came from the official Inside AdWords blog:…
Link Roundup 10-19-10
It’s been a slow week for announcements. At least the comedians are having fun at advertisers’ expense.
Century Interactive Adds a Humanatic Touch to Call Analytics
As a marketer you know how hard it is to quantify the conversions generated by your campaigns, especially when many of your leads or sales arrive via phone calls. Now imagine you are receiving hundreds or thousands of phone calls a week. How do you know which traffic sources and ad campaigns are generating the…
Read More » Century Interactive Adds a Humanatic Touch to Call Analytics