Category: Century Interactive

Link Roundup 11-18-10

In a battle of Top 10 lists, who really wins? The marketers, that’s who! 10 Benefits of Measuring “Call Us” Ads from Ifbyphone. Top 10 Things You Can Do With Call Tracking from Mongoose Metrics. RingRevenue courts the pay-per-call market, pointing out […]

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It’s Here: Google AdWords Call Tracking

Question: What do you get when you combine the reach and effectiveness of Google AdWords with phone call tracking? Answer: A powerful tool capable of changing the way marketers think about search. Oh, and a specific, credible threat to existing call tracking […]

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Link Roundup 10-19-10

It’s been a slow week for announcements. At least the comedians are having fun at advertisers’ expense. Century Interactive (more) and RingRevenue (more) predicted in eerily similar posts that Q4 2010 and 2011 will be a big year for pay-per-call advertisers (here and […]

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