AdInsight

Link Roundup – May 15

There’s a lot going on in the call tracking world and I’ve been a bit too busy lately to cover it all. A link roundup is about all I have time for at the moment, but I promise to revisit some of these items and offer my opinions soon. In the meantime, enjoy!   Tagged…

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Analytics

Call Tracking Speech Recognition A Reality

“Can you hear me now?” Mongoose Metrics just announced their newest call tracking feature: voice recognition for conversion tracking. Dubbed Conversation Conversion Dynamics (CCD), it allows marketers to automatically track conversions within a phone call back to the source of the call, whether it’s a website, search campaign, direct mail piece, billboard, business card, or…

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